There are two Japanese retailers with the word “camera” in their name located near Shinjuku Station. One is Bic Camera and the other is Yodobashi Camera. This is the latter’s Multimedia Building also called Yodobashi Shinjuku West. As a photographer, I expected to be bedazzled with displays of photographic equipment. Instead, I was bewildered by every imaginable electronic product ever produced packed together on floor after floor. If you can’t find what you need here, it either doesn’t exist or you just gave up from exhaustion.
