On this site in 1903, the Woodward’s department store opened for business in the luxury shopping district of downtown Vancouver. It went bankrupt 90 years later and all but a small portion of the original building was demolished. In 2008, this 43 floor tower took its place and is commonly referred to as the W Building. That name is reinforced by the “W” sign that is displayed nearby. It used to be on top of the original Woodward’s Building.